If your instructor allows you to select your own partition, you will want to select something meaningful for you. As with any other essay type, select the theme that you can easily explore, and that you will be able to cover enough of your essay space. This first selection process will be one of the most important success factors. Here's eight ideas for you
Marketing ethics is used to assert that marketing is good for consumers, competitors and society as a whole
Some may argue that marketing is, by definition, evil, because it will remove the consumer's ability to take a decision without influence, it will lead to an unethical competition, and it contributes to the waste of society. How can you refute these opinions? How can we avoid stereotypes and interfere in the private life of the market? Consider how selective marketing can be considered exceptional and discuss alternatives. What special measures should be taken for vulnerable market players such as children? Set some good guidelines on the ethical philosophy of marketing
Discuss the product or service in terms of its economic utility
Marketing provides many different kinds of economic utility to consumers: form, location, information, time, ownership, task, etc. How does the marketing contribution make these kinds of benefits to the product? What can a marketing team do to ensure that finished products meet consumers ' needs in terms of its benefits, such as cost and/or productivity gains? What options (e.g. financial options) can be made available to increase the cost of ownership of the product? How can you add a time utility to a supply chain and some ways to increase the time value for a product or service?
Analyze the target market strategy for a particular product
Consider the composition of the destination market, including their geographical location, socioeconomic status, lifestyle, loyalty, etc. How could you group them by reason why they want to get a product? What are the barriers and advantages associated with entering the market? Mass marketing can sometimes be effective, but differentiated or concentrated marketing can allow you to be more effective in different segments of the market. If you plan to use the product directly on the market, which database types can be purchased to help the sales unit? Remember the psychological nature of the target marketing, that is, what can make a marquater to set up his/her messages for a specific purpose in order to create brand loyalty?
Specify an objective for the specific business project and determine if it is achievable
When presenting the goal, it may be useful to assess the strengths, weaknesses, opportunities and threats (the SWOT matrix). What internal and external factors will be favourable and/or unfavourable to achieve your goal? Consider the value chain of your company and analyze its strengths and weaknesses. What external capabilities and threats will the companies be represented? Which studies (for example, focus group or survey) will help your marketing manager conduct an accurate market analysis for the project? If you believe that the goal is unattainable, what alternative goals can be considered for further analysis?
Illustration of how effective the exchange of information is required for successful marketing.
Verbal and non-verbal communication skills are very important in order to become aware of the company's message. Discuss how to be a good listener. What useful tools can you use for effective formal speech (for example, you can structure your ideas through enumerations, causes and effects, compare and contrast, etc.)? What are your important skills and characteristics to use when talking to a potential partner? When designing a business letter, how to know your audience, purpose and subject, can you be more persuasive? Consider today's global economy, with its various languages and customs, and discuss some of the obstacles and skills needed to communicate in it.
Discuss the various ways in which technology affects marketing
Computer software and applications developed specifically with marketing support meet many requirements. How are the requirements for sales, accounting, record-keeping and so on should be met by technology? In particular, it refers to the Internet, including the importance of e-mail and the Internet, the Intranet, and especially e-commerce, as it relates to marketing. In terms of access and availability of such technologies, what does all this mean for small businesses as well as for large corporations? (ALL)
Before you can determine the customer's needs, enter the product, overcome the objections, and ultimately close the sales, you must take a successful approach. Creating a common point of contact with a prospective customer, building a relationship with a person and moving to product implementation is all that this step is about. How is a business-based approach different from that of retail, and are there similar features? Because it can create or terminate a sales, this approach needs to be handled carefully.
Discuss the process of implementing the proposal for a specific product or service
A good focus is on important issues such as the language of the body or the comments made by the customer to generate additional revenue through the sale of offers. When is the time required to implement the proposal, and how can you be careful to avoid "flushing" while being too strong? Discuss why it is important to track the client's point of view and give him/her a good reason to sell the add-in. How do you sell and sell, and which are some after-sales operations that you can use to build duplicate clients? Describe your Customer Relationship Management (CRM) system, which can work with your product or service